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Empowering Innovation, Shaping Tomorrow

What is the purpose of the Cyprus Pavilion at GITEX Global 2025?

The Cyprus Pavilion, organized by the Ministry of Energy, Commerce and Industry (MECI) in cooperation with the Trade Center of the Republic of Cyprus in Dubai and supported by CITEA, provides a national platform for showcasing Cyprus’s innovation and technology sector. For the fourth consecutive year, it enables Cypriot companies to present their solutions, build strategic partnerships, and engage with international investors and industry leaders.

How does Cyprus benefit from participating in GITEX Global?

Cyprus gains international visibility as a hub for technology, startups, and innovation. The pavilion highlights the island’s strategic advantages, connecting local companies with global partners, investors, and clients, and positioning Cyprus as an attractive destination for investment and collaboration in the digital economy.

What kind of companies and technologies are featured at the pavilion?

This year, 14 ICT companies will participate, showcasing cutting-edge solutions in areas such as Artificial Intelligence and Automation, Cybersecurity, RegTech and Compliance, EdTech and IT Consulting, Mixed Reality and Deep Tech, as well as Data Centers, Hosting, and Managed Services. These companies demonstrate the diversity and innovation of the Cypriot technology ecosystem.

How does the pavilion reflect the theme “Future in Business”?

The pavilion highlights how Cypriot businesses are shaping the future of the digital economy. By presenting next-generation technologies and innovative solutions, Cyprus demonstrates its role in advancing global tech trends and supporting business transformation across industries.

What opportunities does the pavilion provide for participating Cypriot companies?

Participating companies gain access to thousands of visitors, startups, multinational corporations, and investors. The pavilion offers unique opportunities for networking, forming strategic partnerships, exploring collaborations, and expanding into new markets, particularly in the UAE and the broader Middle East.

What is the vision for Cyprus’s participation in GITEX moving forward?

The vision is for the Cyprus Pavilion to serve as a gateway for local innovation, a hub for cross-border collaboration, and a catalyst for sustainable growth in the digital economy.

Isabel Uson
Author: Isabel Uson

Isabel Uson Tirone is a dynamic marketing and communications professional with a strong focus on content strategy, event promotion, and community engagement. She currently serves...

Author: Isabel Uson

Isabel Uson Tirone is a dynamic marketing and communications professional with a strong focus on content strategy, event promotion, and community engagement. She currently serves as Partner and Social Media Manager at 3edrock, while also leading communications as the Chief Communications Officer at Cyprus Business Group (CBG). With a passion for storytelling and brand building, Isabel plays a key role in creating content that informs, connects, and inspires professional communities. She leads the production of CBG’s weekly video series and newsletter, driving engagement across LinkedIn, YouTube, and Facebook. Her work extends to promoting networking events, expert sessions, and retreats—helping expand CBG’s reach across Cyprus and the region. Isabel also represents CBG in high-level initiatives, such as the Cyprus Business Council hosted by Dubai Chambers, reflecting her strength in public relations and international collaboration. At 3edrock, she supports marketing efforts for multiple ventures and contributes to strategic digital campaigns. Her unique blend of creativity, strategic thinking, and communication skills makes her a key asset to the organizations she supports. Isabel is especially passionate about building inclusive, forward-thinking business communities through meaningful content and collaborative events.
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